Library · work + writing

Work and writing.

What's published. What's shipped.

Authored or co-authored work that sits in the public record.
Cover of the HUMAN Protocol AI Whitepaper — dark gradient with the HUMAN logo and orange-magenta inference lines.
Whitepaper

HUMAN Protocol —
AI Whitepaper.

"A decentralized marketplace for the human inference work modern AI systems still depend on."

The foundational paper for the HUMAN Protocol — co-authored during the period when the company grew from 1 to 70 people, raised approximately $70M, and reached a $500M valuation. Written for an audience of researchers, engineers, and protocol designers thinking about where machine inference ends and human judgment begins.

Published
2017
Version
v1.0 (Draft)
Format
PDF · 1.2 MB
Brand systems, sites, and shipped surfaces. Live URLs where the work is public.
012025–present

MuseCell Innovations®

musecellinnovations.comv1 livev2 incoming

Brand system and creative direction for the only licensed manufacturer of Authentic Dezawa MuseCells® in regenerative medicine. Audience: doctors and clinical operators. The current live site is v1 — team-supported. A v2 personal rebuild is incoming: largely solo, with touchpoints for implementation and final integration, building on earlier assets co-developed in v1 (logos, video, identity work). Apple-tier polish in a category that has almost none.

Role: brand + design + ongoing operator

022024–25

Tobi Networks

Built solo on Squarespace for friends running a small operation worth supporting. The brand identity was already in place; the engagement was a hefty upgrade of the surface to match it. An earlier point in the solo-build capacity arc — before the tooling stack compounded into what it is now.

Role: solo upgrade · platform: Squarespace

032017–19

HUMAN Protocol

First hire. Co-author of the AI Whitepaper. Head of Operations + AI Platform during the build from 1 to 70 people, $70M raised, $500M valuation. The team-supported chapter of the arc — built with a design team I still collaborate with on branding occasionally, with engineering handled in-house.

Role: first hire · operations · AI platform · whitepaper

04Founding chapter

Medal

Acquired (Ciox → Datavant)
052025–

Aelse — Somewhere Aelse.

aelse.shopRebuild in progress

A commerce brand positioned as a place, not a store. Fantasy, mystery, another world; the products are artifacts. Current surface is Shopify; the incoming rebuild moves the brand into its fuller voice and visual register.

Role: founder · brand · operator

Healthcare interoperability era stage moments preserved on video.
SAP Keynote Las Vegas

On the future of healthcare interoperability.

Delivered during the Medal era — the period when I was active in the healthcare interoperability community as "the girl on FHIR", and Medal was the foundational unstructured-data component of what would become the largest health data exchange in the U.S.

Lonnie on stage at the SAP keynote — black backdrop, monochrome lighting.
SAP keynote·Las Vegas·[event name + year — fill in]
Health 2.0 Panel

In the room with the people building the next layer.

A Health 2.0 panel from the long stretch of Medal-era work alongside the people building the data rails the next decade would run on.

Health 2.0 conference panel — seven panelists on stage, Lonnie on the far left.
Health 2.0·Panel·[city + year + panel topic — fill in]